I was given a task from my Mastermind Group where I should get new testimonials and ask for them more often. In February this year I spoke on 3 separate occasions, delivered specific work on numerous occasions and have delivered value to other business owners.
When was the last time you asked your clients for feedback, a testimonial or a review?
This will keep you on track to see how you are helping them, their thoughts about you and how you can improve your service.
Today Amanda shared some useful information about your business benefitting from a marketing strategy. The guidance, tips and info shared today was invaluable and already I’ve put so much of it into action. Thank you so much x
– Helen Young – 5 star
Amanda truly is amazing. I had gotten myself into a rut over putting something onto my website and needed it doing urgently, within a day Amanda had resolved all the issues and had my website up and running. You truly are an angel, l cannot thank you enough. Xx.
– Leighann Morgan – 5 star
I attended Koogar Ltd’s Marketing Planning Day course. The course was intensive but very informative and gave me a lot of useful and interesting insights that I can use in my marketing efforts going forward. Throughout the day’s course, Amanda was very helpful and her passion for her subject is infectious. I would heartily recommend this course and Koogar Limited.
– Tania McGee, Cullimore Dutton
Amanda, thank you so much for your talk at our networking meeting yesterday! As a small business owner myself I really appreciated your 11 Top Marketing tips. I know there was such a buzz in the room after you had finished too :) This gal really knows her stuff!
– Stacey Knight-Jones – 5 star
I have attended a workshop run my Amanda and a talk, both of which have been incredibly useful. She has a way of pointing out what should be obvious but we so often miss or over look in our businesses and is full of useful help and advice.
– Tara Louise – 5 star
Amanda is a fantastic speaker, she has spoken at the ladies networking group I run on a number of occasions. She is engaging, knowledgeable and interesting. I wouldn’t hesitate to recommend her if you are looking for a speaker for your event.
– Dawn Beschorner– 5 star
I was at a recent event where Koogar were talking. I came away feeling inspired, but also clear about the focus of my marketing plan and where to take it. Thanks Amanda “I have taken a knee”!
– Zoe Lancaster (from Google)
Amanda is fab. Hugely knowledgeable, fun, intelligent and approachable. Particularly from a small business point of view she’s that invaluable sounding board, the kick up the ass, the hi five!, the motivation, the encouragement… All the bits that are hard when you work for yourself. Highly recommended.
– Joanna Nelson– 5 star
I attended Amanda’s marketing plan for 2017 workshop last December. The training not only helped me with getting clarity about my business but also packed with useful tips and advice that I could take away and start working on it straight away. She made me prioritising my to-do lists in a realistic way. And I love listening to your podcasts!
– Yifan Nairn– 5 star
I attended Koogar Marketing’s Planning Day in December and found it very useful and also very fun! It was a great way to ensure the business is ready for big marketing changes going forward and is also organised so we can keep on top of any marketing work! The day was a great way to also network with other businesses and learn how they can fit the material taught in the training into their businesses.
If you’re looking to create an organised marketing strategy for your business, attend the Marketing Planning Day!
– Charlotte Wright, Foreman LLP
An amazing insight today from Amanda on marketing strategy. If you are running a business this kind of knowledge and experience is so invaluable. Thank you.
– Jane Hawkes – 5 star
I met Amanda at Northwich Women in Business last week. She is a fantastic speaker, really engaging, warm and approachable. Her talk was full of great tips and advice. She knows everything you don’t get round to doing as a small business owner, yes, guilty as charged! Her presentation gave me great motivation to tackle our business marketing this year. A really great speaker, thanks Amanda.
We constantly and consistently strive to be the best we can be at Koogar and within our industry by keeping up to date with the latest marketing activities, attending conferences and training days, reading book, watching videos and listening to podcasts.
We are always asking our clients there thoughts on our services and how we help them best. Here are some feedback, testimonials and reviews from various platforms.
As a Business Success Strategy Coach it has never been more important to have an exceptional online and offline marketing presence and that’s why I turned to Amanda and Koogar Integrated Marketing. Having initially seen Amanda as a keynote speaker it was immediately evident her knowledge, understanding and passion for what she does was overwhelming.
Over the past 2 years, we’ve brought all 3 of our businesses over to be managed by Koogar, and delighted with the response, interaction, recommendations and timeframe of execution.
I cannot recommend Amanda and the team at Koogar high enough for anyone who wishes to turn a marketing spend into a marketing investment.
– Jay Allen, MyTrueNORTHUK
I can’t speak highly enough of the time, efforts, ideas, encouragement, support, knowledge I received from Amanda at Koogar. I feel a whole new energy for my business and a complete drive to push things forward now. After one session with Amanda I knew I wanted her with me on my journey. I will be working with Amanda for the next year – I’m committed now!! I can’t wait to see how Amanda’s influence can help mould my ideas and where we take the business over the next 12 months.
Amanda creates achievable bench marks and sets realistic goals. I’m a one man band and having Amanda there to bounce ideas off is just invaluable!
– Joanna Nelson, Papas Tailoring
Amanda has spoken at the University of Chester on two occasions. The first occasion was as Keynote Speaker for the first annual Faculty of Arts and Media, Graduate Day; where graduates from the Faculty return to speak to current students about their experiences since leaving University. Amanda spoke eloquently about the importance of social media for self-promotion and its usefulness in finding work. I was so impressed with Amanda’s approach that I asked her to come back at a later date to speak specifically to the third year students in the Department of Art & Design.
Amanda was a confident speaker who was able get across the many benefits of social media to the future careers of Art & Design students in a way that was engaging for the audience as well as informative, tying in popular culture and motion graphics to get across her message. Students responded well to Amanda’s questions that encouraged active engagement with the lecture and Amanda took the time to stay behind for one to one questions from students, which was a bonus for those students who did not feel confident to speak up in a crowded lecture theatre. I would be happy to bring Amanda back to speak to future students.
– Bernadine Murray, University of Chester
Having attended one of Amanda’s workshops I have found her style of teaching and advice for best practise easy to understand, stimulating and a wealth of information that she will provide in placing you in the right direction to move forward. Enjoyed the event a lot. Punctual and lovely location.
– Nicky Abell-Francis, Zenchi
Recently attended a Social Media for Business course with Koogar – Intergrated Marketing at Coleg Menai-Llandrillo, and learned far more than how to just navigate the different Social Media platforms. She gave us a firm foundation from which to build various marketing strategies tailored to our businesses thus enabling us to draw on our own ideas, rather than mimicking others. Amanda’s style of lecturing is engaging, enthusiastic, very informative and direct. She managed to pass a lot of relevant information over in a way which we could use when we left the course. I left the course feeling much more positive. Thank you again Amanda!!
– Lowri Jones, Plas Brondanw
Went to the most interesting and informative talk with Amanda yesterday. She made me realise I need to tailor my marketing strategy on specific groups. Amanda suggested ideas, tools and resources that I had never even thought about, some i hadn’t even heard of. Thank you so much, I feel as though I’ve come out of your talk with invaluable knowledge to push my business forward.
The biggest shopping day in the British calendar, it is Black Friday. While this is a fairly new phenomena in the UK it has been a huge success in the few years it has been running.
Shoppers have flocked in their millions to shops, supermarkets and eCommerce sites alike to grab a festive bargain, with over £3.3 billion in sales last year. However, with everyone focused on treating their family and friends, many business owners fail to considered what their business needs for the new year ahead.
Give your business the winter gift it needs and deserves. Stop just getting by with sub-standard marketing, and make the decision to enable your business to thrive!
Winter is coming… is your business ready?
These hours can be used as you wish, be that a website overhaul, marketing planning day, customer profile generation or business strategy re-think. But, as its Black Friday we’ve decided to give you more for your money…
You will be saving 31%!
The 150 hours have been divided into three separate packages to suit your business’s needs, and are available to purchase until the 31st of January 2017. Giving you the flexibility of an extended winter sale! However, this is based on a first come first served basis – So you much act quickly to ensure you get the package your business needs!
It felt like a motivation shot!
After buying 10 hours I acted upon some of the things suggested, so now my 4 January blogs are already scheduled on my website, my e-book has been sent for proof reading and I also have a pop up window inviting customer to sign up for the newsletter! Finally, I started promoting my page of Facebook to a targeted market (wedding and engagement, age 21-40) and got a load of new likes without paying for them!
Orit Adiri-Niemogha – Director of H&D Diamonds (Knutsford)
At Koogar we often encounter businesses that are struggling with their marketing, for one reason or another. While in some cases this can be due to lack of creativity or low levels of motivation, more regularly it is due to the lack of structure, planning and to an extent expertise or understanding.
The “Transform your Marketing” workshop will enable you to add structure, understanding and consequently targeting to your marketing to ensure you are communicating in the right way, with the right people on the right platform.
To do this we will be taking you on a journey through your business, helping you develop a deeper understanding of your offering(s), as the better you understand your business, the easier it is to market it effectively.
This level of understanding is needed to enable you to identify the customers that can truly benefit from your services, as this facilitates the creation of thoughtfully targeted marketing campaigns that are far more cost effective.
This is because they enable you to communicate with the people who are interested in your products and service, instead of “everyone”.
Once a deeper understanding of who we want to target, and what the business is good at has been developed we will undertake a marketing audit. This will involve the Koogar team looking at your marketing communications and using their expertise to critique both traditional and digital elements. This is important, because it supplies you with a fresh set of completely honest eyes that can engage with your marketing communications and tell you what is working, what isn’t, if there are consistency or experiential issues, if the focus is wrong and what the customer experience is actually like.
This is really important as it gives you the opportunity to change what isn’t quite right in relation to your marketing to ensure you are consistently communicating in an engaging and relevant way with your customers.
Finally, as was mentioned initially, we will aim to add structure to your marketing. This is where we use the newly developed understanding and clearer perspective of what is working and what isn’t to develop a 12 month marketing plan.
This plan will add structure to your marketing on a day-to-day basis, by outlining specific content that should be created and sent out each and every day. This can range from creating a podcast one day, to a YouTube video another or even a Facebook live.
Each of these will be completely tailored to your marketing needs, your target audience and the amount of time you have available to spend on marketing your business.
Structure will also be added to you marketing in the form of measurable elements that will outline how effective your marketing is, while also considering your sales process and how that could be altered to improve conversion.
Attending this workshop will truly transform your marketing through the increased understanding leading to much more considered marketing communications, but it is important that you are not too scared of change.
This workshop’s aim is to look at your business and marketing in an honest and open way to produce a marketing plan that will enable you to engage with your target audience in a more meaningful, well thought through and cost-effective way.
So, if you feel your marketing needs transforming for 2017 then visit the Facebook event or Eventbrite page for more details and to purchase tickets!
Just last week Amanda and I attended the Caradoc Medical Services Annual Conference and Awards in Shrewsbury Town Football Club. Caradoc are a not-for-profit medical supplies buying consortium that support medical suppliers in their drive for better prices for their goods and services.
Koogar are approved suppliers to both Caradoc’s suppliers and GP and Dental Practice Managers. This includes a range of tasks from training GP Practice and Marketing Managers in the best practices on social media, to pitching our marketing services to Caradoc suppliers.
At the Caradoc Annual Conference #caradocontheup (30th June 2016), Amanda was asked to present for the 2nd Year to a number of the members, suppliers and GP Practice Managers. The topic of the talk was “Marketing Overwhelm – How to deal with it”.
Amanda talked about how it is essentially important in marketing to not get overwhelmed by the extremely broad range of options.
Instead to focus on your target audience, and narrowing down you marketing effort to ensure you are not wasting time and money attracting people who are fundamentally not interested.
Furthermore, it was about recognising the importance of social media and how important it truly is for engaging with your audience in an effective and engaging way.
One of the main reasons why we gave this specific presentation last week was because we recognise that many of the Suppliers, GP Managers and Dental Practise Managers that Caradoc are involved with struggle with marketing overwhelm just like everyone else.
This is often because it is very new approach, and because there is such a wide variety of options in terms of platforms that it is difficult to know what is best and what is effective. Therefore, we can help any general practice managers, dental practice managers or suppliers with any marketing assistance they may need. From a full marketing plan to a range of smaller bolt-on services and training services, such as social media workshops or one-to-one consultations.
Here is the Founder of Koogar, Amanda at the Caradoc Conference outlining what we do, and why we are the best choice for medical businesses aiming to produce focused and effective marketing communications…
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