The Marketing Journal

by

Want to gain more clarity and confidence with your marketing, focus on your business goals and build a recognisable brand with solid business foundations?

If yes, let this be the space that is your go-to destination for insights and discussions on a wide range of topics that matter to spiritual entrepreneurs, marketers and businesses alike.

Here, we delve into the dynamic world of marketing, exploring not only the latest trends and strategies, we also look at the deeper aspects of this ever-evolving area within your business. From harnessing the energy of your creativity and ideas to maximizing a return on investment, we uncover the secrets of successful marketing.

Our marketing journal is here to help you strategize, plan and implement your ideas so you can influence your audience and become magnetic!

Just so you know, we also have our very own Podcast and a Facebook Group called “Magnetic Marketing for Spiritual Entrepreneurs“. Inside here is where Amanda pulls a card from the Marketing Oracle Card Deck every week to help you tap into you intuition and what is right for you and your business.

 

The Key…

Check out our colour code key below, so you can easily see the topics we cover, including, Amanda’s own opinion and points of view (pov), media (platforms, software), audience, mindset (thoughts + beliefs you may have), your essence, energy and spirituality, messaging, money and strategies.

Colour Chart - Marketing Journal Key
How to get in front of the RIGHT people

How to get in front of the RIGHT people

THE RIGHT PEOPLE : Who are they and how do you get in front of them? There are customer-centric strategies that can work for you to navigate the world of entrepreneurship with a focus on serving your audience while being mindful of your visibility. The fear of putting yourself out there is what is stopping you because you may be worried about...

read more
The Importance of Values

The Importance of Values

In a world where business often revolves around profits and competition, there's a rising wave of entrepreneurs seeking to build ventures that align with their core values. These spiritual entrepreneurs like you and I, are on a mission to create businesses that not only thrive financially but also nourish their souls.   Staying True to...

read more
Be where your people are!

Be where your people are!

Finding clients is THE number one reason why people market, however many struggle. So... I have created a list of 111 ways to find your people, community or tribe. There are many things you can do besides Social Media that still work REALLY well. So, I shall be sharing a blog post on each one to give you ideas, suggestions and examples of how...

read more
Why Niching isn’t good…

Why Niching isn’t good…

What are your feelings about niching? This subject brings up lots of things for people...The main one being "lack or missing out". Niching stops you from getting business... right? So, I thought I would put together a list of reason why niching is not good., but let me first explain what niching is..   What Is a Niche? A niche is a...

read more
Lessons from Bridgerton…

Lessons from Bridgerton…

Have you watched Bridgerton? I'm not going to lie... I'm a little late to the game and have only just started watching it. Now on Episode 6 and WOW! It wasn't what I expected and I love it for many reasons. I'm a movie buff and love the cinematography, sound and of course the stories, but what I love about Bridgerton the most is the diversity and...

read more
Frustrations with Marketing

Frustrations with Marketing

Have you ever found yourself sitting and wondering WTF you are doing? Questioning your every move and wondering what you are doing wrong? You are doing everything you are supposed to and even have “professionals” telling you what to do. You lean in on their learning, follow the recipe and do what they say and still nothing. Crickets. No clients....

read more
Building Trust + Marketing Authentically

Building Trust + Marketing Authentically

The biggest challenges of creating or building trust starts with you. What I see everywhere is that the business owners and entrepreneurs want the lifestyle, the money and everything that goes with it, yet does not want to put the work in. They don’t put the work in because they don’t trust that they will make the right decision, therefore no...

read more
ITI Ep.0016 :  Working With Difficult People (Interview with Keeley Taverner)

ITI Ep.0016 : Working With Difficult People (Interview with Keeley Taverner)

We all have dealt or are dealing with difficult people. This is about setting boundaries of what we are willing and not willing to tolerate! Difficult people exist everywhere, not just at work. They come in every variety and nowhere is without them. How difficult a person is for you to deal with depends on your self-esteem, your self-confidence,...

read more
Koogar’s Rebrand is Complete

Koogar’s Rebrand is Complete

As the leaves fall to the ground in preparation of the winter, the earth tilts. It's time for change... A rebrand for Koogar. "Change is inevitable, but transformation is by conscious choice" What does Rebranding mean? Rebranding is a marketing strategy in which a new name, term, symbol, design, concept or combination thereof is created for an...

read more
How Koogar came to be

How Koogar came to be

When rebranding, its always good to go back to the reason why you set up in business in the first place. Remind yourself of the situation and re-live it. #koogarrebrand Why did you set up in the first place? Write the story of how your business came to be. Why did you set up in the first place? List the reasons, the situation, thoughts and...

read more
Rebranding – why would you?

Rebranding – why would you?

As the leaves fall to the ground in preparation of the winter, the earth tilts. It's time for change... A rebrand for Koogar. I have decided to share the journey so you can follow the process. #koogarrebrand "Change is inevitable, but transformation is by conscious choice" What does Rebranding mean? Rebranding is a marketing strategy in which a...

read more
ITI Ep.0014 : 10 Reasons why you should be using Autoresponders (Series – Part 5 of 6)

ITI Ep.0014 : 10 Reasons why you should be using Autoresponders (Series – Part 5 of 6)

There are many reason why your should use autoresponders when it comes to email marketing. It sets expectations as well as saves you time in the future. If you set things up correctly, your subscribers will receive your key messages without you having to manually do it every time you get a new client. In this episode, I'll share 10 reasons why...

read more
Stop holding yourself back

Stop holding yourself back

.. Stop holding yourself back, because if you don't, you will be in exactly the same place NEXT YEAR! Harsh, but true! Are you ready to move on, step up and stop telling yourself the same stories? When is enough, enough? The simple answer is you’re not ready until things have got bad enough for you to say "enough"! I'm going to share with you why...

read more
Can a business survive without Social Media?

Can a business survive without Social Media?

Social Media is still new to the marketing game, yet many still don’t believe spending time on Facebook or Twitter (other social platforms are available) is a useful and effective use of their time or that it works for business. Which I understand... to a point. It can come across as a lot of effort for little gain and we have survived for many...

read more

TOP 5 Marketing Tips

 

  1. Case Studies
    www.koogar.co.uk/marketing-tip-1-case-studies
    Information includes their background, why they chose to work with you and the result you got for them
  2. Networking
    www.koogar.co.uk/marketing-tip-2-networking
    Adopting a “try before you buy” attitude BEFORE deciding which one to join!
  3. Up-Selling and Cross-Selling
    https://www.koogar.co.uk/marketing-tip-3-up-selling-and-cross-selling/
    By cross-selling an additional product(s) you WILL generate more business
  4. Affiliate Marketing
    www.koogar.co.uk/marketing-tip-4-affiliate-marketing
    It works in all types of business so why not give it a go?
  5. Email Marketing
    www.koogar.co.uk/marketing-tip-5-email-marketing
    What has been sent, opened and clicked on?

View all 29 Marketing Tips

Listen to our Latest Podcast

Integrate to Influence; INTEGRATE your marketing to INFLUENCE your audience.

These podcasts are for business owners and marketing managers who want to gain a deeper understanding of the marketing world, how it functions and the best ways in which you can market your business, products and services.

In these episodes, Amanda talks about a wide range of topics focusing specifically on how integrated marketing can be used to effectively influence your perfect customers.

Valuable content that makes you think differently…