Today’s Marketing Monday is about… Brand Consistency and why its important…
Pokémon Go is the latest version of the Pokémon franchise, one of the most successful gaming franchises ever produced. While Pokémon has always been hugely successful the introduction of Pokémon Go appears to have taken it to a new level of popularity, as almost everywhere you go all you see is people of all ages playing.
Updated on 16/10/2018: The Koogar Academy was launched in January 2018 and had an exceptional take up…
Here’s how you can make the rest of this year THE year were you start to create a whisper within your peers for about your brand by;
positioning yourself as the expert in your field
attracting clients and other opportunities to you easily
running your business instead of letting your business run you!
I’m sure you’ll agree that marketing is vital to the growth of your business. However, the simplest way to grow your business and do so with less stress is to position yourself as an expert and highly sought after resource in your field. To accomplish this, you must first dig your way out of the small business jungle and stand out in your market and strengthen your brand.
Guest Blog by Kate Cruse of Forresters
What is a trade mark?
A trade mark is your name. Your brand. How your customers and clients remember you.
Despite Intellectual Property Rights (IPRs) possibly being the most valuable asset a business can possess, many companies fail to recognise they own such rights. So what are IPRs and why are they so important?