A window into my journey

How I got here?

Am I the one for you?

 

Who is Amanda in your world right now?

A name you have seen or the mentor you have been calling in without realising?

The question you’re really asking is…

Does she understand exactly where I am right now?

You feel my energy and have seen the results I get for the amazing people I work with, however, you’re wrestling with the unanswered questions that echo through your mind:

“Am I truly seen for who I am?” and “Why does sharing my real vision feel so risky in my world?”

Firstly I want you to know I see you. All of you.
And it feels risky because, no one else is doing what you’re doing, in the way in which you do it. SO you cannot compare yourself or see what you see in other peoples work, which means your wondering if you can make this work. The answer is yes.

The internal battle between craving full authenticity and fearing judgment keeps tugging at you. You sense you’ve outgrown the old ways of doing business, but stepping into your next level means breaking patterns that once felt safe but now feel suffocating.

“Misunderstood” is our middle name…

Like you I feel like an outsider, the underdog and a silent rebel who knows theres another way. We’ve created something so different, its not for the masses, but for those who are the same as us, wanting to make a real impact with our work, knowing we cant do it the same way as everyone else.

You may also be sitting with the discomfort of being misunderstood by peers who don’t share your values, or moving through days where your ideas feel too bold, too different, maybe even too much for the circles you’ve built. Which means you either stay where you are, or move forward without them.

And I know how scary that can feel.

Underneath it all, the longing to serve in a way that aligns head, heart, and soul is pressing forward, urging you to find community that get you, while working on self-validation, and creat a business eco-system that can hold all of it.

That right there, is what I’m here to help you to do.

Who are your Clients?

 

I work with people like you. Courageous Conscious Disrupters who don’t fit neatly into the mainstream box or bubble, and who are here to build something real and that matters, because… You want to change the world. You’re deeply skilled at what you do, yet even the brightest among us can feel misunderstood, overlooked and exhausted by traditional marketing that never quite fits or feels right.

My clients (who I also call “The Kindred”) are people who (like me):

  • Seek authenticity over formulas
  • Want their message and visibility to feel true, not forced
  • Are ready to get in front of the right people, call in kindred clients, and become magnetic without compromising who they are anymore
  • Crave clarity, confidence and consistency (in their own way). Not to grow for growth’s sake, but to make the impact they were called to create
  • Prefer to build brand awareness and create a conscious waiting list, rather than chase every business opportunity that comes their way
  • Feel the pull for better structure and more ease in their business, with a community of clients who genuinely resonate

You might identify as a healer, coach, creator, educator, entrepreneur, leader, or something entirely unique. No matter your profession or path, what ties my clients together is a shared desire to disrupt their field consciously and leave a meaningful legacy, while holding an ethical and safe space for their people.

Professions, sectors and industries I’ve worked with, include:

Accountants, advisors, energy workers, architects, authors, beauty and wellness practitioners, book-keepers, funeral directors, chocolatiers, construction specialists, creative artists, health care professionals (NHS, doulas and more), consultants, coaches, charities, caterers and chefs, engineers, hospitality, food and drink, motorcycle brands, marketing experts, manufacturers, interior and garden designers, educators, trainers, therapists, healers, spiritual leaders and many more.

Whatever your industry, if you’re ready to align your presence with your deeper purpose, become magnetic to your right people and build a thriving eco-system, your journey continues here.

The Conscious Disrupter (Koogar)

For Conscious Disrupters.

Those who move with intention, value depth over noise and crave alignment with their work, people and impact.

Who do you work best with, and what is expected of me?

 

I work best with those committed to quality over quantity, both men, women and all who identify differently, knowing you are here for bigger things, willing to engage deeply, willing to answer the tough questions and take real action.

Expect accountability, direct support, being called out on your BS, and a journey that sharpens your clarity, confidence and consistency, so you can magnetise the perfect clients and grow your business with integrity.

You may make excuses in the beginning, but you’ll find yourself really walking your talk. Asking for help and doing the work you’ve stopped yourself from doing because you now see it from a different perspective. Our work is pragmatic and energetic at the same time.

As a Conscious Disrupter, you are serious about stepping up your game (personally and professionally) and making waves in your industry by challenging the norm with alternative purposeful approaches. Not for attention, but because your essence is what the world needs and you know it. You aren’t here for shortcuts and aren’t in a rush either. You want to do things properly and are ready to invest the energy and time required.

Knowing you’re exceptional at what you do, you crave a more authentic, magnetic way to reach and connect with the right people, without compromising your unique style or values.

There are times you’re finding yourself uncertain about what to say, or how to express your vision, message or offers in a way that feels true, yet gets what I call “lean in energy” at the same time. Searching for something different because you’ve already tried countless strategies, invested thousands, and still feel like you haven’t truly lifted off, and at times, wonder if you ever will.

This is what I do.

I’m here to remove the ceiling and help you and your business finally take flight.

How are you (and your approach) different from other Marketing Mentors, Coaches or Consultants?

 

Marketing is just one layer of what we work with. Together, we dive deep into who you are, what you truly want to achieve, and how your business aligns with the wider world, because every part is energetically connected.

I believe our businesses have their own energy, unique rhythms, intentions and vibrancy that mirror our deepest values and aspirations. When we honour and align with this energy, growth flows naturally, magnetising the right opportunities, people and impact into our eco-system. By consciously nurturing your business’s energetic foundation, you empower it to flourish in ways that feel authentic, sustainable, and truly aligned with your purpose.

“Through her Deep Dive techniques, Amanda enabled me to delve into my ‘soul’ and look at my business through different lenses.The process allowed me to reflect deeply, connect my past with my present and find my real passion and purpose.”

“Amanda gave us the permission to be our authentic selves. Encouragement to step away from the ordinary and not to fear standing out. A spiritual awakening of our business! So many people “claim” to be something, she unapologetically and genuinely does what she says.”

Our work will and array of energy modalities, coaching techniques and Sacred Money Archetypes, alongside powerful tools like Customer Journey Eco-Systems and Marketing Oracle Cards.

I’m here for those ready to put an end to the struggle and actually transform, not just tweak what’s already not working. You’ll get upfront, honest feedback and no-B.S. guidance, plus the systems, processes and strategic foundations to attract kindred clients and build lasting results, confidence and clarity.

Expect practical action, energetic alignment, time management coaching and real accountability. Sometimes even a kick up the ass when needed and talking off the ledge when things don’t feel right. My experience spans 27+ years in every facet of marketing, design, communications and business ownership, so I understand both the technical and emotional challenges on the journey.

I get it. Not just from theory, but because I’ve walked this path too.

P.S. Im a 6/2 Manifestor, so I’m here to ignite and initiate you into your greatness!

An instagram reel showing what my clients didnt expect from me, because the work we do is more than “just” marketing.

I need you to know, you’re not missing anything.

You have everything you need. The real problem is that others haven’t seen you as Amanda will. She sees your quirks, your difference, your experience and your unique passions, and knows how to weave them together. What you havent had, is the right person in your corner who gets you, champions you, and knows how to help your full identity and full expression shine in your business.

With Amanda, you will feel seen. And that changes everything.

Let’s get you seen, respected and magnetic so you create ripples that last the test of time.

My values are everything…

TRUTH
(liberation through transparency)

CREATIVITY
(expression by design)

EMPATHY
(transcending our differences)

EXCELLENCE
(commitment to greatness)

SPIRITUALITY
(alignment to purpose)

ORGANIC
(natural and sustainable)

CONNECTION
(sense of belonging)

Who our Services are NOT for?

 

This is real work. Sometimes raw, sometimes challenging, often transformative.

It isn’t a magic bullet or a surface-level quick fix. At times, there may be tears or discomfort. But for those ready to move beyond words and step into genuine change, this is an initiation into your next evolution, Into truly becoming.

Over 20 years, I’ve learned who I work best with and who thrives in this process. If you’re not open to new perspectives, unwilling to try things again or in a new way (because you’ve already tried it), or aren’t prepared to roll up your sleeves and do the work, this isn’t the right space for you.
Honesty, integrity, and authenticity are non-negotiable here.

Koogar’s approach is not for those seeking a quick fix, a “bums on seats” strategy, or a passive marketing solution. True magnetism, being seen as the expert, comes from aligning hundreds of elements: purpose, presence, messaging and infrastructure. Sometimes this means making foundational changes before we even touch your external marketing.

We are here to build trust and credibility, not to patch symptoms.

This work is also not for those who make excuses, resist action or want to stay stuck in old patterns. If you’re sceptical, convinced you already know best, or aren’t willing to try, you simply won’t get the results, no matter who you work with.

If you’re ready to walk the walk, stretch into discomfort and commit to sustainable transformation, not just talk about it, then you’ll find resonance, depth, and profound support here.

If not, I wish you well on your journey.

What results can I expect?

 

You can expect to;

  1. Understand who your perfect client(s) are and how to call them in
  2. Work out how you, your passions and offers come together so we can articulate it so others understand
  3. Get clear on your brand; your look, style and voice
  4. Create an outstanding and unforgettable message
  5. Have offerings available that your clients want more and more
  6. Become more confident in yourself to be the marketer of your business
  7. Becoming more visible and gain more brand awareness
  8. Build a strategy to work from and laying out your business goals
  9. Create a plan to achieve your goals
  10. Design a customer journey to get people who don’t know who you are to buy from you
  11. Handle your time better
  12. Become better at selling
  13. Work through exercises that amplify
  14. Create referral systems so more people recommend you
  15. Network effectively by creating a 60 second pitch that gets you
  16. Learn to create remarkable content
  17. Create a waiting list of clients
  18. Building systems and processes that enable you to work quicker
  19. Be seen as the expert
  20. Be found locally and globally
  21. Stay accountable and get stuff done!
  22. Build an organic and authentic business without compromise

The work we do together will help you feel truly understood and able to express your message with clarity, confidence and ease.

You’ll find yourself recognised for who you are, not just what you do, with clients and collaborators who genuinely resonate with your values and vision. You’ll experience self-acceptance, step into being seen as you are, and finally call in people who see your worth and want to be part of your world.

The outcome is alignment, not just in business, but in how you present, connect and lead, so that your impact is authentic and lasting.

Hence why our strapline is… Forget Marketing, Think Alignment

You’ll no longer have to shrink or over-explain. You’ll move through your work and business with a new level of certainty, energy, and vibration. The ripple effect is profound: authentic connection, deeper trust and a business that lifts you, and everyone you touch.

What exactly do Koogar’s services include?

 

Every service starts with tuning in to you, your vision and your audience.

We then start building a community and calling in kindred clients, help you discover clarity around your most irresistible offer(s), and pinpoint exactly who your people are. You’ll learn to craft magnetic, authentic content and develop the confidence and mindset to show up in your fullest power, with practical strategies to move past the old beliefs and fears that have been keeping you small or stuck.

Client-centricity is at the core of what we do. Together, we design memorable experiences so your community not only stays (if they can, as not everyone has a repeatable business), but raves and refers. We support you to become the leader your people are searching for, not just another option in a crowded marketplace.

Whether you thrive in community or prefer a private, fast-track approach, Koogar offers both intimate group work and 1:1 mentoring. With a range of investments to suit the diversity of the people we work with, so you all are ready to align, disrupt and magnetise in your own ways.

You’re not just learning new marketing techniques. You’re shifting your identity, building confidence and creating an eco-system that grows organically and sustainably.

If you want to become uncompromisingly visible, attract matching clients to your vibe and create scalable impact, you’ll find everything you need here. From strategy to systems to soulful support.

Does this really work?

 

A resounding, Yes!

The proof is in the results, and in the 65+ five-star Google reviews, and on our Success Stories page. Our clients experience a complete shift in how they approach marketing, gaining clarity, commitment, and consistency that translate into tangible growth and a business aligned with their true values.

With time, and no compromise, you shape a business, and a lifestyle that feels real and authentically yours.

This isn’t just a new perspective; it’s practical, lasting change.

Together, we build a business that delivers on your goals, reflects your real values, and creates the kind of growth and freedom you’ve been working towards, without sacrificing who you are.

 

One of the biggest revelations we have had from working with Koogar, is her Ideal Target Client Matrix, one of the most comprehensive, innovative and revealing resources we now have within OUR business to support ALL our Brand, Marketing, PR and positioning activities. Coupled with the overhaul of our website and the introduction of our FAQ page this has seen an increase in traffic, enquiries and conversions.

Jay Allen

Business Scale Coach, My TrueNORTH UK

How long have you been doing what you do?

Why trust you to guide me?

 

I’ve spent over 28 years shaping my craft and started my our business in November 2006.

However, from my beginnings as an art student, passionate about seeing my work on billboards, through mastering design, photography and digital innovation at the dawn of the internet.

My career evolved from building iconic websites like Liverpool FC’s first online presence in 1997, to building for household names such as Argos, HSBC, PC World, Wedgewood, and the NHS, then moving into Customer Experience (UX), usability and journey mapping.

I founded Koogar, to first and foremost give my clients the service they deserve, as well as help them create memorable brands, websites and a presence that was 5 star and unforgettable.

Today, my work fuses strategic marketing by building Magnetic Eco-Systems™ that attracts and retains kindred clients, Sacred Money Archetypes so my clients are able to make more Money in a way that feels good for you (because we dont’ all make Money in the same way), and my deep training in Cacao Facilitation, Reiki and Sekhem, offering clients not just practical strategies, but a holistic eco-system for authentic impact and transformation, inside and out.

I work with Conscious Disrupters who have something to say, without shouting, wants to make changes within their industries because there are alternative ways to what is currently out there and who are ready to create intentional, lasting impact by leading with authenticity and integrity.

These are people who want to magnetise the right people, challenge the status quo, and build businesses that honour both their values and the evolving needs of their communities, without compromising who they are or how they work.

Is that you?

For two years, I ran Koogar alongside my full-time job, working long hours (sometimes working 13-16+ hour days), until redundancy in 2008 gave me the push to go all in. At that time, I became the first in Liverpool to offer “Social Media Workshops for Business”, teaching Business Owners and Marketing Managers what they need to do to be seen, how to create content that gets them noticed and more reach.

Three coaching accreditations deepened my client work, helping me deliver results by asking powerful questions about their business purpose and personal desires. The deeper questions I asked, the easier it was for me to find out how (and why) they wanted to run their businesses, to I could help them be seen as the experts, as well as get them in front of the right people.

Committed to learning something new every day (my Sage in Jugian Archetypes), so I can share it with my clients is a love of mine.

Over time, I’ve worked with thousands across countless industries, choosing not to niche in indusrty or sector, but within what I do, because only those truly ready for my transformative style of marketing and business, seek me out. You’re here because you want it all, want to become the best version of you and enjoy the journey along the way.

You’ll learn to craft magnetic, authentic content and develop the confidence and mindset to show up in your fullest power!

Can I contact some of your clients to see what it’s like to work with you?

Absolutely! Transparency is core to how I work.

You can explore Success Stories and Google Reviews to hear the stories and results directly from those who’ve worked with me.

Find the experiences or outcomes that resonate with your own goals and, if you’d like to connect, many of my clients are open to answering your questions or sharing first-hand what it’s like to work together. You’re welcome to reach out, because real connection and results speak louder than any sales page ever could.

Also, check out Youtube for videos of client stories, results and satisfaction.

How quickly can I expect results?

The answer to this is, it depends. Why? because your journey and starting point are unique

The speed of your results are shaped by a number of factors. For exmaple; how long you’ve been in business, how open you are to review and shift what’s needed, your marketing and Money mindset, how much (and how quickly) you implement our work together and more. Most clients start seeing tangible results like new or referred clients, higher retention, more enquiries, or powerful clarity about their message and direction within a few months.

Transformation shows up in many ways – increased income, renewed confidence, clarity on message, offer, clients and more or simply finally feeling seen for who you really are. Everyone’s path is different. Change always begins the moment you commit.

Amanda Daniels-Allen (The Marketing Oracle)

Marketing isn’t what gets you business, marketing gets you awareness.
It’s what you do with that awareness that then gets you the business!

How can I guarantee to get the results I’m after?

 

This is the Million Dollar question! First, I need to you remember that marketing isn’t a quick fix, and ask you not to confuse marketing and sales… They are two separate things that need each other to get results. The space where people get stuck is the messy middle, what I call “no-mans land”. Where you have people interested in your work but not yet buying, this is where the Sacred money Archetypes come in to help.

Marketing is also kind of like bump starting a car. If you’ve ever had to bump start a car, you will know when you start pushing it’s really hard, the car doesn’t move, even with all of your weight and strain, but then it starts to get traction and the wheels start to turn slowly, eventually getting faster the more momentum you have behind you.

Marketing is the same, it’s hard at first but when it’s in the right place and aligned, the traction happens. I also need to remind you the work I do isnt just marketing, its much more.

While no one can guarantee specific outcomes (because business and marketing are dynamic), here’s what I do promise:

  • Every question you have will get my thoughtful, honest response

  • My 27+ years’ experience, working with thousands of businesses of all sizes, is behind every recommendation and suggestion

  • We’ll get absolute clarity on your business, your goals, your message and your ideal clients, together

  • I’ll share up-to-date marketing expertise as you need it, so you always know your next move

  • I treat your business as if it were my own: understanding your challenges, supporting real solutions, and acting with total discretion

Real results happen when you show up fully, take action, and commit to the process. If you do the work, I’ll be beside you every step, bringing the strategy, energy, mindset, insight, and grounded support you need to succeed.

Why is now the right time for me?

Now is the right time because there’s never been a better moment to align your business with who you truly are.

The world needs Conscious Disruptors to step forward, share their difference, and do work that matters.

AND delaying only keeps you (and those you’re meant to impact) waiting. Every day you stay on the sidelines is a day your message and your clients are missing the real you. If you’re feeling the call for change or clarity, that’s your sign that you’re ready now, not when it’s perfect, but when you’re willing to take the next step for yourself and your future.

What makes this easier than last time?

What makes this easier than last time you stepped in with someone, is that you’re not doing it alone or trying to force yourself into someone else’s blueprint. Im not going to make you watch videos and work through things yourself, we are in this together and our clients will say, “you will have support like never before“.

Within The Eco-System™, everything is tailored to your strengths, energy and vision, so progress feels natural, not forced.

You’ll get focused guidance, compassionate accountability, and proven frameworks that turn uncertainty into clear, actionable steps, making meaningful change feel not just possible, but inevitable.

Will I recover the investment I put into working with you?

Absolutely!

You will see a return on your investment, even though it isn’t always purely financial. It can come in the form of;

  • Clarity on your message, avatar, offering.
  • Knowing – what to do and say.
  • Confidence and energy to do more and get out there
  • Retained and satisfied clients
  • Referrals and recommendations
  • Structure in terms of systems and processes – making your business easier to manage and run
  • Recognition, credibility and authority building
  • New business and more…

I’ve worked with companies that moved from £2k per month to £10k months in just two months, and helped a start-up reach £500k in six months. Worked with men and women who have become 6 figure businesses, people who have saved £39k and people who have earned there first £1-£5k months and everything inbetween.

Beyond revenue, working with me brings focus, accountability, genuine “ah ha” moments, honesty, confidence and unwavering support. All of which move your business forward faster than struggling alone. You’ll receive actionable homework and practical resources. This is about true progress, not just giving you more information you’re unsure what to do with.

Alchemist (Sacred Money Archetypes with Amanda - Koogar)

Do you accept Credit Cards?

Yes, we accept credit cards and offer several payment options for our international clients.

You can pay via a range of secure payment portals, and we also accept BACS bank transfers and direct debits through GoCardless.

If you’d prefer, flexible payment plans are also available to support your needs as well.

OK, I know which service I want. How do we get started?

Great news! Did you know that those who make decisions and take action are more likely to succeed to move towards their goals and aspirations? It’s also a well-known fact that people who make these types of decisions, do so with their gut because it feels right for them, so go for it!

Either email Amanda and the Team on info@www.koogar.co.uk or call the office on 01925 699 250 so we can get our chat booked in our diary’s. We can talk through any questions you may have and your ideas so we can make sure we are on the same page. Alternatively, book your Unearthing Session with Amanda if you havent yet done so.

I’m so excited for you!