![[Podcast ITI0008] 12 reasons WHY you should use Email Marketing (Series – Part 1 of 6)](https://www.koogar.co.uk/wp-content/uploads/2017/01/300px-Blog.png)
by Amanda Daniels-Allen | Apr 24, 2017 | Koogar's Podcast (ITI) |
Listening Time – 23 minutes and 01 seconds
I recently delivered a half day workshop in Essex for a group of Business Owners at their monthly Mastermind Meetings to discuss email marketing and why they should be using it in their marketing mix of activities. The presentation is called “How to INFLUENCE using Email Marketing”… It went down very well, received some great feedback from the orgainiser and the delegates.
Over the last 2 months I have been asked more and more questions about email marketing so I have decided to break down the half day workshop in to 6 parts to make it more manageable and to give me enough time to talk about each topic.
This podcast is for those who don’t currently use Email Marketing AT ALL and those who dabble by sending something every now and again… I’m sure this Email Marketing Series will get you excited about how YOU can influence using it with your clients…
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by Amanda Daniels-Allen | Apr 4, 2017 | Interviews, Koogar's Podcast (ITI) |
Listening Time – 47 minutes and 33 seconds
“A person’s greatest strength is to first acknowledge weakness”
Whilst many of us play to our strengths few stop to acknowledge weakness, yet it is often this which causes the glass ceiling that so many business owners suffer. In this podcast, we talk with Jay Allen from MyTrueNORTH UK also known as #theethicalbusinesscoach on the 8 essential business elements which enable a business sustainably to scale.
Grab a note pad and pen because this podcast is filled with ideas and techniques for you to use starting now!
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by Amanda Daniels-Allen | Mar 21, 2017 | Koogar's Podcast (ITI) |
Listening Time – 39 minutes and 0 seconds
ALL large projects and businesses are built upon their foundations! How strong are yours and will they help you last?
For example, a Japanese skyscraper has earthquake proof foundations to ensure it can cope with the frequent earthquakes in Japanese cities such as Tokyo.
Your marketing should be as considered as this, because unless you have the RIGHT foundations in place, your marketing strategy WILL NOT be able to cope and change with environmental disturbances that come regularly in business.
Some of the changes I’m talking about may be:
- Consumer desires
- Competitive forces
- Resource availability
- Political decisions
FOUNDATIONS – in this podcast is an anagram…
All of the above could cause HUGE issues for a marketing strategy that has not been effectively developed with the proper foundations in place.
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by Amanda Daniels-Allen | Mar 6, 2017 | Koogar's Podcast (ITI) |
Listening Time – 35 minutes and 4 seconds
You (and I) are not taking ENOUGH action in our marketing and this is for a number of reasons! This podcast talks through some of the things that Business Owners and Marketing Managers think about and have talked about during their sessions with regards to WHY they haven’t or don’t take action on their marketing.
Does doing one job in the business take you SO LONG, which makes feel like you are getting nowhere and that no one wants you or what you do?
In this podcast Amanda will give you 7 tips on changing your in-action to more ACTION and getting rid of the mind gremlins!
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by Amanda Daniels-Allen | Feb 23, 2017 | Koogar's Podcast (ITI) |
Listening Time – 35 minutes and 3 seconds
I am asked nearly every day the same question…
“What would you do in my business to market it and get new clients?“
Unfortunately, the answer is different for every business, there is no blueprint to marketing. There are blueprints on HOW to do something but not on marketing as a whole.
As a business owner, you know your business more than anyone else, you understand how you want to be perceived and the type of clients you want. Think about these things and be where the clients you want are!
If you’ve not done marketing for a while or are a little stuck with regards to what to do next, this podcast is for you!
Grab your pen, notepad and be prepared to pause this podcast as there are a number of things you need to be doing during and certainly after!
Enjoy!
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by Amanda Daniels-Allen | Feb 10, 2017 | Interviews, Koogar's Podcast (ITI) |
Listening Time – 22 minutes and 45 seconds
Do you struggle to pick up the telephone to call clients, follow up with potential clients to get new business? Most of us do, so you are not alone.
In this episode, I interview Liz Couchman from Alex Merlin who is an expert in Telephone Coaching and Telesales. Liz talks about the main reason why people don’t pick up the telephone, when is the best time to leave a voice message is and the secret skill to being more confident and the best way to plan plus more!
Grab your notepad and pen to take notes from Liz and enjoy!
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