MANY people think of social media (such as Facebook and Twitter) as a way to keep up with friends and family, or the latest celebrity gossip – people use social media, but businesses don’t.
A study by MarketTools (2011) showed that 94% of businesses actually do not use social media even for the most obvious task it’s good for – getting feedback.
That’s akin to not using cars, phones or electricity in the first half of the 20th century. Local business people can learn more about using social media to engage directly with their customers by attending a breakfast meeting on May 11 at the Deganwy Quay Hotel.
