![[Podcast ITI0011] G.D.P.R. from an Employer and Employee Point of View (Interview with Jayne Sanderson Brown)](https://www.koogar.co.uk/wp-content/uploads/2018/04/jsb-podcastinterview.png)
by Amanda Daniels-Allen | Apr 19, 2018 | Koogar's Podcast (ITI) |
Listening Time – 42 minutes and 19 seconds
G.D.P.R. isn’t a compliance issue it’s a “how we do business” process and what we will do with your information.
G.D.P.R. is a huge subject and something that is VERY topical at present.
We all want to know what to do, how to do it, where to start.
Jayne is from Summ.it based in Manchester and shares several elements to think about, where you should start and what things mean to you, with regards to your employment process, your Team (full-time part-time or associates) and as an Employer.
Download Summ.it’s G.D.P.R. Presentation
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![[Podcast ITI0010] – 8 steps to write perfect Subject Line (Series – Part 3 of 6)](https://www.koogar.co.uk/wp-content/uploads/2018/03/2018-300.jpg)
by Amanda Daniels-Allen | Mar 22, 2018 | Email Marketing, Koogar's Podcast (ITI) |
Listening Time – 17 minutes and 08 seconds
Creating the perfect email subject line is every Business Owners and Marketing Managers dream. Watching the open rate go up, click through go through the roof and reply’s or purchases coming in.
33% of email recipients open email based on subject line alone
So, if that is the case, how can we ensure we create the subject line that gets them to open your emails every time?
Over the next 17 minutes I’d like to share with you 8 steps to show you how to write the perfect subject line.
Grab your favourite drink, along with you notepad and pen and click play!
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![[Podcast ITI0009] 7 Myths about Email Marketing (Series – Part 2 of 6)](https://www.koogar.co.uk/wp-content/uploads/2017/01/300px-Blog.png)
by Amanda Daniels-Allen | Aug 2, 2017 | Email Marketing, Koogar's Podcast (ITI) |
Listening Time – 23 minutes and 57 seconds
Today we are talking about the 7 Myths about Email Marketing. These 7 things are top of the list when it comes to Do’s and Don’ts of email marketing. A lot of people talk about them as if they are the best thing or the worst thing when it comes to pressing send!
I know that some of these myths have held people back from sending more emails or doing it in the first place.
Over the next 24 minutes, I have given you my thoughts of the top myths of email marketing and what you should think of doing instead or as well as.
Let me know what you think from your experience!
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by Amanda Daniels-Allen | Apr 24, 2017 | Koogar's Podcast (ITI) |
Listening Time – 23 minutes and 01 seconds
I recently delivered a half day workshop in Essex for a group of Business Owners at their monthly Mastermind Meetings to discuss email marketing and why they should be using it in their marketing mix of activities. The presentation is called “How to INFLUENCE using Email Marketing”… It went down very well, received some great feedback from the orgainiser and the delegates.
Over the last 2 months I have been asked more and more questions about email marketing so I have decided to break down the half day workshop in to 6 parts to make it more manageable and to give me enough time to talk about each topic.
This podcast is for those who don’t currently use Email Marketing AT ALL and those who dabble by sending something every now and again… I’m sure this Email Marketing Series will get you excited about how YOU can influence using it with your clients…
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by Amanda Daniels-Allen | Apr 4, 2017 | Interviews, Koogar's Podcast (ITI) |
Listening Time – 47 minutes and 33 seconds
“A person’s greatest strength is to first acknowledge weakness”
Whilst many of us play to our strengths few stop to acknowledge weakness, yet it is often this which causes the glass ceiling that so many business owners suffer. In this podcast, we talk with Jay Allen from MyTrueNORTH UK also known as #theethicalbusinesscoach on the 8 essential business elements which enable a business sustainably to scale.
Grab a note pad and pen because this podcast is filled with ideas and techniques for you to use starting now!
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by Amanda Daniels-Allen | Mar 21, 2017 | Koogar's Podcast (ITI) |
Listening Time – 39 minutes and 0 seconds
ALL large projects and businesses are built upon their foundations! How strong are yours and will they help you last?
For example, a Japanese skyscraper has earthquake proof foundations to ensure it can cope with the frequent earthquakes in Japanese cities such as Tokyo.
Your marketing should be as considered as this, because unless you have the RIGHT foundations in place, your marketing strategy WILL NOT be able to cope and change with environmental disturbances that come regularly in business.
Some of the changes I’m talking about may be:
- Consumer desires
- Competitive forces
- Resource availability
- Political decisions
FOUNDATIONS – in this podcast is an anagram…
All of the above could cause HUGE issues for a marketing strategy that has not been effectively developed with the proper foundations in place.
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