On the 6th November Koogar celebrated our 7th Birthday!
Koogar was started so that I could keep on top of my skills when I worked full time in Stockport for a software company as an Internet Developer.
In 2013, a lot of things have happened within the business. New relationships have been forged, current relationships have been kept and built upon to maintain strength between us and new experiences have been taken (good and bad ones), so I just wanted to disclose the top 7 Business Tips I have taken on board since running Koogar and working with other businesses, large and small.
Don’t get me wrong, every day has its own learning curve and we do things now that I wouldn’t have even thought of when I started Koogar. Next year these tips may change to something else;
#1 – Go with your Gut
You know when you get that feeling in your stomach that something isn’t quite right. Nothing has been said or done to you but you have this feeling something isn’t right. Then whatever that feeling is go with it! You will always know what is right for you more than anyone else.
Trust yourself and how you want to do business. Most of us have products and services that others can or do offer, however we all do business differently. There is a right and wrong way to do business but you must ensure you do business the way that makes you feel comfortable. This is so you don’t have to say “I knew it!” thus kicking yourself until you have come to terms with it.
This is all based on your values; work out what they are and stick with them!
#2 – Try new things all the time
You know the thing you keep putting off because you are not sure it will work or you need to do some research to find out more about how you are going to do it and you’re procrastinating? Well, I urge you to take a leaf out of Nike’s book and “just do it!”… Go and take the next step towards this new thing.
When you try new things you step out of you comfort zone and can enhance a product or service more than you could imagine. You never know it, could catapult your business.
#3 – Keep on top of your skills
I’m quite lucky as our industry of Web/Internet keeps Koogar on our toes. Code, best practise and design changes within the hour if not quicker so we have to make sure we know what the next big thing is going to be.
My question to you is, “What new information do you need to learn today to add that extra value to your customers?”. Make a list and work through it!
#4 – Help others wherever you can!
Being in business isn’t always about how everyone can help you. Sometimes you might not get something from someone for a while or maybe not ever, but everyone needs help. When you can see that someone needs help in a certain area and you might not be able to complete the work yourself but you know someone who could do a tremendous job for them, I implore you to help that person the best way you can.
This year a couple helped us (on a personal note, but we talked about it when having a 1:1) by giving their time for a few hours and it was just what we needed. Nothing to do with business however I will remember this person forever and if I can help them in any way in the future Koogar will!
#5 – Walk your talk!
When you say you will do something, do it as best as you can! Granted sometimes things happen; urgent work, a personal situation or you just might not have had the time. Lots of things can get in the way, just correct it when that happens but make sure you deliver on your promise.
A brand is the promise you make and the promise you keep to the people you work with!
#6 – Be honest to your clients and to yourself
If you are not able to do something or know a better way of doing it, speak up! Don’t say you can when you can’t. There are lots of horror stories I have heard, not just in the last year but during my career within Web/Internet (15 years) because people say they can when they most definitely can’t!
Don’t get remembered for the wrong reason!
#7 – Don’t give up!
Running a business is hard work [full stop!]
It’s not a 9-5 where you can walk away until the next day. Your family and friends don’t understand unless they run their own company. You have to do the work, find a team to help and work with you, look after and understand the finances, market yourself and products/services, find the next projects/clients and then keep your clients! Rinse, repeat…
A really nice definition of being an Entrepreneur I heard this year when I attended “Entrepreneur Convention with Nigel Botterill” was;
“An Entrepreneur is living your life like most people won’t… so you can spend the rest of your life like most people can’t”
Find support with people you do business with and network with. They will help you keep on track!
These 7 Business Tips I highly recommend you do. There are more I can share but just wanted to give you 7 to tie into our 7th Birthday!